Why Your KBB Socials Should Always Tag Others

The KBB industry is built on collaboration. A customers dream bathroom is the result of potentially hundreds of people and businesses. It’s taps, tiles, cabinets, mirrors, lighting, installers, and a client who (hopefully) is over the moon when it’s finished.

But when you scroll through Instagram, you’d think those collaborations never happened. One glamorous photo and a caption, no story and no collaboration.

In the world of Social Media, that is costing you reach, relationships, and a bit of well-deserved credit.

Why Tagging Matters

Tagging isn’t about handing out free promo. It’s about being part of the conversation.

• Every tag is a doorway. Your post gets the chance to be seen by the brand, their marketing team, and their followers. That’s free reach. Why wouldn’t you?

• It builds rapport. Tagging suppliers or manufacturers is like a polite nod across the showroom. Keep doing it, and suddenly you’re on their radar when they’re choosing which projects to feature.

• It shows the real picture. No project is solo. Tagging proves you’re part of a bigger story, which actually makes you look more trustworthy, not less.

  
  

If you’re not tagging, you’re basically whispering to the same people every week. Why not invite more voices into the room?

What’s Changed?

Social Media isn’t just about pretty feeds anymore, it’s leaning harder into collaboration. The tools have changed, and so should your approach. Instagram can be a huge tool for KBB Businesses when used in the right manner.

• Collab Posts: Invite a brand or installer to share ownership of a post. If they accept, your work lives on their feed too. More eyes means more credibility.

• Repost Feature: Instagram now makes it stupidly easy for other accounts to share your content. But they can’t share posts that don’t mention them.

• Stories Still Rule: Brands love resharing Stories. They’re fast, simple, and don’t clog up their main feed marketing strategy.

  
  

Instagram is practically begging you to collaborate. All you need to do is tag them.

The Real Opportunity for KBB Businesses

Every kitchen, bathroom, or bedroom project involves multiple brands and trades. That’s 3-5 potential tags per project at a minimum.

Each of those tags is a chance to:

• Get your work in front of thousands of extra followers.

• Be featured by suppliers who are always on the hunt for content.

• Build goodwill with fitters and installers (who might just recommend you on the next job).

• Share real client stories, which audiences trust more than polished marketing.

  
  

Instagram isn’t a glossy brochure, it’s a place to tell the story of your business and the projects you complete. Tagging is just one way to do this.

How to Tag KBB Socials Without Looking Desperate

It’s not about throwing 20 tags at every post and hoping for the best. It’s about being relevant and generous.

1. Tag the brands. If it’s in the picture, it deserves the mention.

2. Tag the installers. They worked hard to make your design a reality, and their followers might just be your next client.

3. Tag the client (with permission). Nothing sells like a happy homeowner sharing their new project.

4. Use the new tools. Collab posts and Reposts are designed for this exact thing.

5. Don’t forget Stories. They’re quick, authentic, and the most likely place to get re-shared.

   
   

Done right, tagging looks professional, not pushy.

What to Post (That Actually Gets Shared)

The kind of posts that brands, trades, and clients want to reshare aren’t the same old professional brochure shots.

Try mixing in:

• Before & afters (fitters love being tagged here).

• Behind-the-scenes moments (suppliers will happily share the process).

• Product close-ups (with brand tags front and centre).

• Grateful shout-outs (a quick Story saying “thanks” goes a long way).

  
  

Final Word

Each tag is a handshake, a thank-you, or a “look what we did together.” And in an industry that thrives on referrals and relationships, that’s huge.

So, you’ve got a choice:

• Keep posting in silence, talking to the same small group of followers.

• Or tag KBB Socials smartly, build reach, and turn each post into a growth opportunity.

  
  

We know which one we’d choose.

We help KBB, construction, and home improvement businesses who don’t have time to do it themselves, don't have the resources, or have waste it on big agencies that don’t understand the industry.

👉 Book a call today, and let’s build a tagging strategy that gets you seen, shared, and remembered.